premium blending
We managed all paid media for Vitamix across channels including Google, Meta, and Amazon. When we came on board, the digital advertising foundation needed a full reset. Tracking was incomplete, analytics were unreliable, and there was no cohesive strategy tying it all together.
We rebuilt conversion tracking from the ground up, led annual strategy sessions, and worked hand-in-hand with creatives to develop seasonal campaigns. We also managed a complex promotional calendar and supported multiple product launches including the food processor, immersion blender, and FoodCycler.
The results? A 35% revenue increase without spending an extra dollar, and a 14% lift in ROAS.
We weren't just their agency, we were part of the team.